![]() ![]() On their website, Mailchimp has a really useful calculator tool where you can input your number of subscribers, or expected subscribers, and see your real cost.Ĭonstant Contact has an equally annoying pricing structure. Essentially, that base rate tells you what features you will have access to. So, that’s going to be your base cost, which is added to the cost derived from the number of subscribers you have. Your base rate with Mailchimp will be 1 of the following 3 options: The amount that you’ll pay is based on the number of subscribers you have. These 3 designations determine how you will be billed however, they don’t tell you the fixed amount that you’re going to pay. Pricing Structures are a Little Complicated for Either Provider Mailchimp definitely comes out ahead, as far as the cost vs. Constant Contact charges $45/month for this, whereas Mailchimp charges $30/month. You can also compare the cost of 2,000 subscribers with unlimited emails. In addition, automation features are not available on their entry-level plan the “Plus” plan is required for access to any automations (which are kind of the whole point), or things like A/B testing. To even start using the service, the cost is $20/month at a minimum. ![]() You will get plenty of automations and other features with Constant Contact, but you are going to need to be on a paid plan to access them. To send unlimited emails, no matter how many subscribers you have, there is a charge for that. Up to 2,000 subscribers are also included free (as long as you don’t go over 12,000 emails/month), as well as unlimited users. Check out these automations that are included free with Mailchimp: They give you quite a bit of features and automations on their free plan, and in fact, the automations they offer are all included with any plan. Let’s see which one comes out ahead.įirstly, Mailchimp has a completely free, “Forever Free” plan that may have everything you need without even signing on to a paid plan. Email marketing, along with the automation provided by a service like Mailchimp or Constant Contact, is one of the best drivers of sales currently available.īoth of these providers have roughly the same tools and functions to inspire increased web traffic for your business, but each one has its own advantages. If you’re of the mind that email is dead, then you need to disabuse yourself of that idea. Now, it has come back in a big way with the development of online marketing technology, which marries perfectly with email. Even though it was one of the first uses that people found for the Internet, email has somehow kept some momentum from the 90s, to the present day. Email marketing: One of the most surprisingly effective methods of gaining attention for your company that actually translates to new sales. ![]()
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